Services · Web Design

What does a custom law firm website actually cost in 2026?

$4,500 one-time at FirmForte. Five pages, real custom design, original copy, WordPress and Divi, full code ownership. Industry range is $1,500 to $50,000. The number isn't the differentiator. What's in it for that number is.

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Why custom matters

"Custom" is the most abused word in legal marketing.

Most agencies sell a template with your logo and primary color swapped in, then call it custom. Same hero layout as the firm two blocks over. Same testimonial carousel. Same "Areas of Practice" grid. Buyers can spot the pattern in three seconds, and so can Google.

Real custom design starts with your firm's actual positioning, your actual practice mix, and the actual story you tell on intake calls. The site that comes out looks like it was built for that firm, not for any firm.

What's included

Five pages. Bespoke design. Yours to keep.

Every Foundation build includes everything below. No upgrade required for the basics.

5-page bespoke design

Home, About, two practice-area pages, Contact. Designed from a blank canvas in Figma. One revision round scoped to design changes. Every page mobile-first.

WordPress + Divi

No proprietary CMS. No platform lock-in. You can hire any WordPress developer on the planet to maintain it. Or do it yourself; Divi's visual editor is built for that.

Performance baked in

Page speed past 90 on PageSpeed Insights before launch. Lazy-loaded images. Optimized fonts. Schema markup on every page. Core Web Vitals tuned.

Code & domain are yours

WordPress site, fully exportable. Domain in your registrar account. GBP under your Google account. Walk away whenever, take everything.

How we do it

30 days. No surprises.

The four-week timeline applies to every build. Same schedule, same scope, same ship date.

Discovery

90-minute kickoff. Brand voice doc. Content drafts for every page written in your tone, bar-rule-reviewed.

Design

Full-page designs in Figma. One revision round, scoped to design changes (not "let's start over"). Sign-off Friday so week three starts on schedule.

Build

WordPress build on Divi. Schema on every page. Conversational FAQ blocks. PageSpeed tuned. Staging site walked through by Friday.

Launch

Accessibility check. Bar-rule pass. DNS cutover. 30-minute training session. Admin handover doc. AEO baseline scorecard.

Pricing

$4,500 one-time. No retainer required.

That's Foundation. If you want ongoing SEO and AEO work after launch, Growth adds $2,500 a month on top of the build. Full breakdown on the pricing page.

Common questions

About law firm website design.

If your question isn't here, drop it in the audit form below. We answer everything within a business day.

It's what we build on, yes. WordPress runs about 43% of the web and has the deepest pool of plugins and developers of any CMS. If you have a hard reason to be on Webflow, Squarespace, or a custom stack, we're probably not the right fit for that project.

Divi is a visual builder on top of WordPress. It gets you a real custom design without locking the site to a single developer's code. You can edit pages yourself after launch. A fully custom build costs three to five times as much and ties you to the agency that built it.

Yes. The 30-minute training session at launch covers the most common edits: text, images, blog posts, adding pages. Divi's visual editor is built for non-developers. Most clients run the site themselves after the first month.

Most law firm sites have 30 pages because somebody got paid by the page. Five is what you actually need: home, about, two anchor practice areas, contact. We add more practice-area pages on Growth and Authority as part of the retainer, but for a launch site, five is the right number.

We use them. The design starts from your brand. If you don't have one yet, we build a basic visual identity into the project (logo refinement, color palette, type system). That's part of Foundation, not an upcharge.

Free website & AEO audit

A second pair of eyes on your current site.

Send us the URL. Within 48 hours, we'll come back with a 6-page report covering what's converting, what's leaking, and where your firm shows up (or doesn't) in AI search.

Homepage + top 3 practice-area pages reviewed
AI citation check across ChatGPT, Perplexity, Google AI Overviews
Schema markup & page speed audit
Top 3 highest-impact fixes, ranked by ROI
Competitor citation comparison

Request your free audit

Read by a human. 48-hour turnaround. No card required.

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